New EU Deforestation Regulation and what it means for new products on the EU market

Are Your Products Compliant?

In June 2023, the EU adopted a bold new regulation to fight global deforestation — and it could affect your business, even if you’re not in the EU.

The EU Deforestation Regulation (EUDR) requires companies that place certain commodities (like palm oil, cocoa, soy, timber, rubber, cattle, or coffee) — or products derived from them — on the EU market to prove their goods are deforestation-free.

If your product includes any of these raw materials or derivatives, you must now conduct due diligence to ensure the product:

• Was not sourced from deforested land (post-2020)
• Was produced legally in its country of origin

Failure to comply can mean market bans, fines, and seizure of goods.

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Not Sure Where to Start?

That’s where Authorised Rep Compliance comes in.

We help businesses navigate product compliance regulations — including the new EUDR — whether you manufacture, import, or distribute products in the EU or UK.

Our Services:

• Authorised Representative (EU & UK) Services
• Product Compliance Consultancy via our sister organisation Product Compliance Support
• Technical Documentation & Product Files

Whether you’re a producer, importer, or an overseas brand needing an EU representative, we’ll ensure your business is ready to comply.

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Want to Learn More?

Read the full article on the EU Deforestation Regulation →

Browse our FAQ about EUDR and compliance services →

Don’t wait for enforcement. The EUDR became EU law from 30 December 2024 for large operators and traders — and 30 June 2025 for SMEs.

Let Authorised Rep Compliance help you stay ahead of the regulation and in full control of your market access.